Wednesday, November 4, 2009

CNN Becomes NNN: The Nothing News Network

"In October, [CNN] recorded its smallest audience of the year, barely edging out its sister network HLN to avoid placing fourth in the key 25- to 54-year-old demographic in prime time. (Among total viewers, CNN still beat MSNBC across all programming, but placed a distant second to Fox News.)

CNN is even feeling the slump on nights when it is expected to dominate. On Tuesday, it placed fourth with its election coverage, attracting just 826,000 viewers in prime time. Fox News had more than 4 million, while MSNBC drew 974,000 and HLN (which didn't cover the election) had 842,000."

That's gonna leave a mark.

Read it all here.

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